It Definitely Is A Sales Call

All of have received disguised sales calls. I'm not talking about the obvious sales calls where a product or company is mentioned but rather the ones where someone begins by stating that this is not a sales call or that they are not attempting to sell me anything. Really? Of course, they are trying to sell something.

It might be trying to set an appointment, getting us to agree to a trial offer, asking for a donation, or something else which in reality is selling. Unless they are taking a survey with no more to it than that, or they are calling to award me a prize, it's a sales call.

They will insist otherwise, but this is not the case.

The next time you get a call from someone selling something over the phone - and they claim that they aren't selling anything - ask them "who told you that?" Who told them to say that this wasn't a sales call?

Just because their script says to tell us that they aren't selling anything to get us to relax and let down our guard, or just because their manager told them this and they don't know any better, it doesn't make it so. They may honestly believe they aren't selling, but they are.

Question them, and they will have no defense. They will try to explain their story, but it won't work. Maybe you can sell them something now that you've interrupted their script. At least they will have been told that they are selling and that they should be up front and proud of it like we are!

 


Steve HoffackerCAPS, CEAC, SHSS, is a licensed Certified Aging In Place Specialist - Master Instructor and best-selling author of aging in place books. To learn about this and other programs for aging in place or universal design, visit stevehoffacker.com or call 561-685-5555. Also, check out the "Aging & Accessibility" groups on Facebook and LinkedIn.

Comment balloon 18 commentsSteve Hoffacker • July 27 2014 01:39PM

Comments

I also receive the calls you are talking about. My standard response is get to the point. Sometimes they hang up or I hang up. Either way works for me.

Posted by Bill Reddington, Destin Florida Real Estate (Re/max Southern Realty) over 4 years ago

Bill,

The point is that they want something from you. Thanks. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

Dale,

I like the ones that are going to get me on the first page of Goggle ... Those I have a lot of fun with before they end up hanging up. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

I always ask for the supervisor and ask to be put on the Do Not Call List!

have a great night

Rob

Posted by Rob Thomas, Bristol TN-VA & Tri Cities Agent, ABR, GRI, e-Pro (Prestige Homes of The Tri Cities, Inc. CALL....423-341-6954) over 4 years ago

Steve

When you can a call that starts with the person saying it's not a sales . . . . That's a clue that it is.

Good luck and success.

Lou Ludwig

Posted by Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC (Ludwig & Associates) over 4 years ago

Rob,

Telling them not to call anymore doesn't seem to deter them. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

Lou,

Agreed. Thanks. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

Steve, if they want you to repond in the positive, they are selling, even if it is just an idea or thought. Enjoy your day!

Posted by Wayne Martin, Real Estate Broker - Retired (Wayne M Martin) over 4 years ago

Wayne,

So true. Thank you. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

I hate sales calls.  Even charities make non-sales sales calls! I recently canceled my land line at home because of these "non sale" calls even though I am on the useless DO NOT CALL LIST!

Posted by Gary L. Waters Broker Associate, Bucci Realty, Fifteen Years Experience in Brevard County (Bucci Realty, Inc.) over 4 years ago

Gary,

Cell phones are now fair game also but not everyone has those numbers yet. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

Steve... thanks for the post!.. I get sales calls all of the time and it gets annoying!.. the best ones are when they are trying to sell me search engine rankings and I start asking them questions that are so technical they have no clue what I am talking about..

Posted by Christopher Lotte, Central Ohio Realtor, 614-390-9243 (Red 1 Realty) over 4 years ago

Chris,

Anyone reading a script (which is most of them) gets thrown off when you push. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

They really do have about amillion numbers to try to nag you! 

Posted by Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher (Feng Shui Manhattan Long Island) over 4 years ago

Laura,

If they were better trained as salespeople ... :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

Steve, that's what their job is. :) whether you like it or not, they're there.

Posted by Christopher Lotte, Central Ohio Realtor, 614-390-9243 (Red 1 Realty) over 4 years ago

Chris,

True, but we certainly don't have to like a poor, uninformed performance. :)

Steve

Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 4 years ago

I'm revisiting this one. These calls seem to be all the rage with over eager knitwits or something. Love and light as usual.

Posted by Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher (Feng Shui Manhattan Long Island) over 4 years ago

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